My Epic Journey from
Student
to Social.Lab!
Short Prologue (CLICK HERE)
As all usually do, I went through the formal education system and obtained my degree. I ended choosing a Uni-Bachelor related to International Business and was overall not disappointed with my decision, yet... I felt it could not prepare me for the fast-changing world that lay ahead of me.
I found out that I could partially fill up that void and calm that slight anxiety by overloading myself with extra-curricular activities. To learn things school could not teach me. I was basically, applying to all honours programmes, exchanges, masterclasses and scholarships available while working at a challenging direct sales gig on the weekends. Fun times.
After an honours summer school in Beijing and a semester abroad at one of the best business schools in Asia, located in Singapore, I was almost done with my bachelor. While I was abroad, I came to the realization that everybody has a degree nowadays and that the way to differentiate myself was through my skills, creativity and professional network. So I decided that I would delay my masters and focus on work and connecting with pro's in an area that I adore: Online Marketing.
The whole premise of selling your idea online and creating massive growth and scale just clicked with me. By this time I had been reading, watching and listening to big-time entrepreneurs for a few years and I recognized that most of their succes could be attributed to brilliant marketeers and killer sales people. Of which most of them (e.g. Gary Vaynerchuck, Tai Lopez, Tim Ferris, Derek Sivers, Kevin Rose, etc.) were one or the other, or both.
Thus to learn this progressive craft, I opted for an Online Marketing internship at a small but innovative start-up near Utrecht. While they could not properly teach me all of the online marketing skill-set (they only had an SEO & SEA guy on payroll), I did have the support, freedom and budget to experiment and teach myself the fine strokes of the art (Paid Social Ads, E-mail marketing and automation, Content Marketing, Display advertising, Web Design, you name it). Yet, I felt with proper feedback and coaching I could improve much quicker.
"The biggest room in the world is the room for improvement" - Tim Ferris
Therefore I said my goodbyes to the start-up peeps and we finally arrived at the present moments, at which I am actively looking for an Online Marketing agency to take me under their wing. Ideally I would like to work on more strategy-based tasks, however anything goes. Learning as much as possible by just doing is my goal here, so being allowed to work with different departments would amplify my development tremendously. I do not yet know if this fits your company, therefore I do expect to take just one step at a time. Fortunately, I know I can work self-reliantly and independently on many facets of Online Marketing already, so I am sure I can be of good use without much mentoring on your part.
If you feel like I could be a good fit for your team(s), I would be more than happy to come by and introduce myself, shake a good number of hands and talk about the possible needs/opportunities that I could be fulfilling. My apologies for
the long read, I just felt this way of sending an open job application would sketch a more accurate picture of me than doing it the "normal" way. Lastly, if you are interested you can always reach me on: +31621305574 and [email protected] .
Kind regards,
Leon Lanen
Curriculum Vitae
Thank you for reading! Hope to hear from you soon!